Working for Copper Conferencing has opened my eyes to just how easy, fun and valuable webinars can be. First, let’s define webinar. Simply put, a webinar is a “web-based seminar.” Webinars come in different shapes and sizes. Some are formal and some are informal. Some have 10 attendees and some have 200 attendees.

Whatever shape webinars take, they are a great way to market, care for customers or keep your company on the same page. Let’s look at how different business departments might use a web conferencing service.

Marketing
I work in the marketing department at Copper Conferencing. Hosting webinars is a weekly occurrence in our department. We can’t get enough of them. We LOVE them! For marketing, a webinar is a great lead generation tool. For example, we created the Business Webinar Series. We solicited the speakers, promoted the events and moderated the webinar. The speakers were able to reach more attendees by using web conferencing which resulted in many new leads. Participants were able to learn new business skills and ideas while never having to leave their office. And Copper Conferencing was able to showcase web conferencing services in a very real and practical setting.

You could use webinars to promote a product, sell a service or increase general awareness of your business.

Customer Service
Customer Service is all about maintaining the relationship. Hosting a webinar is a great way to reach many customers at one time or provide individualized interaction. Our customer service department uses web conferencing almost daily.

For example, a customer service department could host a monthly “Ask the Expert” webinar. This webinar could include new product releases, product updates or current technical issues and a question and answer session at the end. Showing customers you care about their concerns is important. Take it a step further and use webinars as your platform.

Human Resources
Web Conferencing is a tool that HR departments need to use. Human Resources could also use webinars for new-hire training, product knowledge seminars or company-wide safely and regulation meetings.

For example, the hiring process is perfect for webinars. We used web conferencing to hire our web designer who lived out of state. With video streaming technology, the interview process was just as good as meeting face-to-face.

Become a Webinar Guru Too!
Becoming a webinar guru is easy. If I did, you can too! You just need the right tools to do it. Check out Copper Conferencing web conferencing services at www.copperconferencing.com/services/web-conferencing.

Your webinar is only as good as the content and its delivery.  Here are some things to keep in mind when you put together content:

• Organize your webinar just as you would an in person meeting – put together an agenda or outline
• Build your presentation to follow your outline
• Keep your content relevant to your audience
• Practice your content  – you’ll be more comfortable

Not already a Copper Conferencing customer?  Give us a try.  We’re offering you a 30-Day Trial of our audio conferencing services -  FREE – no contract and no commitment.  Sign up today.

Register Now!

Register Today!
Your Approach to Communication Can Change Your Life and Your Career

There are a plethora of problems unique to being human. One of the most pronounced is communication.

Have you ever:

• Given a talk that just wasn’t received very well
• Tried to state your point during a moment of conflict but only made matters worse
• Been misinterpreted through the digital medium of text messages, emails, or even voice mail

Register Now!

It is possible to express your message in a way that is clear, concise and leaves your audience inspired to respond.

Jeff helps you discover the simple keys of communication to deliver great presentations. Jeff will give you a time-proven tool that will:

• Reframe the way you approach communication
• Change the way your recipients respond to you

Learn to communicate so that people know what you are saying, why you are saying it, and – most importantly – why they should listen. Jeff helps you discover the simple keys of communication to deliver great presentations.

Regardless of your chosen profession or pursuits, you can deliver astonishingly great presentations. Join Jeff for a fun and informative 60-minute webinar that will give you the keys you need to unlock your communications.

Register Now!

Who Should Attend: Anyone wanting to improve their communication abilities, Sales, Marketing, Business leaders

Wally will challenge the way we think about the typical performance appraisal. Wally challenges the belief that an entire organization must improve by improving each of its parts. Wally gets participants to examine their underlying beliefs and practices concerning performance appraisals.

Using the Complete People Improvement Process (CPIP) as the foundation, Wally will help you learn:

• The reasons why typical performance appraisals will never work well with the current design.
• How to think differently about performance in order to make significant productivity improvements.
• How performance appraisals prevent long term performance improvement.
• How performance appraisals create a barrier to optimal trust, cooperation and creativity.
• How the CPIP can significantly increase accountability.
• How CPIP can help poor performances “de-select” quickly and top performers excel.
• How CPIP can save valuable management time and increase profitability

Today organizations must fully engage the hearts and minds of all employees to achieve strategic results and high profitability.

Who Should Attend: HR managers, Managers, Directors and Company leaders

Register now!

Doing More with Less: 6 Steps to Finding Big Business in Small Niches
Presented by Susan Friedmann
Date: Thursday, May 7, 2009
Time: 2:00 pm ET
Register Now!

Who Should Attend: Marketing professionals, Association Executives, Business leaders, Business owners, and anyone wanting to separate themselves from the competition

Based on Susan’s best-selling book, “Riches in Niches: How to Make it BIG in a small Market,” this webinar is for exhibitors looking to separate themselves from companies who offer identical products/services.

• Discover an absolute treasure trove of information, valuable high-powered skills, dynamic techniques and insider secrets
• Master simple, yet potent ways to set yourself apart from the competition at tradeshows

This free webinar will be packed full of powerful, practical and easy-to-use advice that will answer many of your “how-to” questions. You’ll leave this webinar ready to put these potent strategies to use and ready to start developing your “Expert Identityin order to attract more profitable business at tradeshows and beyond.
• Learn how to position yourself as an “Expert” in a niche – a sweet spot known as a “Nichepreneur™”
• Master the 3 step “GEL Formula” – a proven technique that shows you how to find the niche that makes the best use of your skills while yielding maximum profit.
• Discover 7 Secret Success Strategies” to create, claim, and benefit from an “Expert Identity.”
• Understand the pros and cons of serial niching and when it’s the right time to explore a new territory and stake a new claim.

Register Now!

]]> http://blog.copperconferencing.com/general/free-webinar-on-57-find-big-business-in-small-niches/feed/ 0 http://blog.copperconferencing.com/general/web-conferencing-helps-hiring-managers-reach-more-candidates-in-less-time-and-streamlines-the-interview-process/ http://blog.copperconferencing.com/general/web-conferencing-helps-hiring-managers-reach-more-candidates-in-less-time-and-streamlines-the-interview-process/#comments Tue, 28 Apr 2009 03:35:00 +0000 Conference Coach Tim http://blog.copperconferencing.com/?p=402 Web conferencing technologies offered by Copper Conferencing have created an efficient communication channel in many different markets allowing users to organize and "meet" subtracting the high monetary and time costs commonly found in air or ground travel. For HR departments, this means that an internet meeting may serve as an initial interview or screening. For hiring managers, the use of web conferencing as a hiring tool means that an internet meeting may replace an intial phone meeting or may serve as the primary interview if a candidate is located elsewhere. As web conferencing technology matures and market adoption broadens, it is only natural for its purpose to evolve and encompass new venues like hiring. ]]> In December 2008 the term unemployment was searched 8.2 million times online, a percentage increase of 206 from one year before and a change which clearly reflects our current economic struggles and changing labor environment.

With the large influx of potential candidates into the market and the continued contraction of job supply, it has become essential for many companies to cut hiring costs while at the same time maintaining high quality controls within the hiring process.

Web conferencing technologies offered by Copper Conferencing have created an efficient communication channel in many different markets allowing users to organize and “meet” subtracting the high monetary and time costs commonly found in air or ground travel. For HR departments, this means that an internet meeting may serve as an initial interview or screening. For hiring managers, the use of web conferencing as a hiring tool means that an internet meeting may replace an intial phone meeting or may serve as the primary interview if a candidate is located elsewhere. As web conferencing technology matures and market adoption broadens, it is only natural for its purpose to evolve and encompass new venues like hiring.

Hiring as a process has maintained a certain straight-line approach in recent history. The resume and the cover letter, a phone interview and then a meeting in person are the unquestionable norms. But there is much to be gained in time and effort through the application of web conferencing. Let’s imagine being able to schedule and interview multiple applicants without drastically affecting your work flow thereby creating face time in an environment that allows you to share documents, images, and more. Internet conferencing allows human resources and hiring managers to break the old-style candidate screening cycle and usher in a new era of interviewing with all the bells and whistles of modern life by using web conferencng.

Web conferencing’s effect in hiring not only relies on its ability to increase efficiencies, but to also help to broaden the talent pool by removing geographical restraints. With 9.1 million visitors at Careerbuilder.com alone in December 2008, it becomes clear that talent is out there and it’s not just in your backyard. So through the technologies of web conferencing, hiring managers and HR professionals can meet with high caliber individuals from one ocean to the other without skipping a beat.

As with all new uses of current technology, there are always obstacles to overcome and web conferencing as a hiring tool is not impenetrable. Web cams have come down in price but are still not a “must-have” item and unemployed individuals might be reluctant to fork out the cash on a chance. Furthermore, individuals might feel uncomfortable interacting through a camera and speakers and may not present their best effort.

With the mainstream adoption of broadband Internet and the acceptance of web-based communication as a valid medium, it only seems natural that hiring will find a purpose within web conferencing. Not only are companies hiring able to find efficiencies and broaden the talent pool, but they are also able begin the process of aclimating new employees in the ever-changing terrain of business communication.

]]> http://blog.copperconferencing.com/general/web-conferencing-helps-hiring-managers-reach-more-candidates-in-less-time-and-streamlines-the-interview-process/feed/ 0 http://blog.copperconferencing.com/general/ignite-leadership-and-accelerate-change-free-webinar-tomorrow-428/ http://blog.copperconferencing.com/general/ignite-leadership-and-accelerate-change-free-webinar-tomorrow-428/#comments Mon, 27 Apr 2009 13:29:44 +0000 Conference Coach Alycia http://blog.copperconferencing.com/?p=385 Don’t miss this opprotunity! Register for Lisa Niederman and Lis Mackenzie’s FREE one-hour business webinar. register today!

Business Survival in an Urgent World: Matching Task to Talent
Presented by Lisa Niederman and Lis Mackenzie
Date: April 28th, 2009
Time: 2:00 pm ET
Register today!

Who should attend: Managers, Directors, Business owners, Business leaders and anyone interested in becoming a better leader.

Ignite Leadership and Accelerate Change
In today’s environment, what differentiates successful companies is that they are focusing on short-term solutions that will have long-term gains.

• Are you uncertain about how you are going to save your company during these challenging economic times?
• Are you worried about saving your own job?

These are unpredictable times for even long-standing and profitable businesses. In today’s environment, what differentiates successful companies is that they are focusing on short-term solutions that will have long-term gains.

To chart a successful future for your business:
• Learn how you can overcome current resource constraints.
• Learn how planning and “Thinking Inside The Box” is essential to ensuring that you have the right people doing the right things at the right time (3 R’s).

To join Lisa Niederman and Lis Mackenzie for tomorrow’s FREE one-hour business webinar, register today!

]]> http://blog.copperconferencing.com/general/ignite-leadership-and-accelerate-change-free-webinar-tomorrow-428/feed/ 0 http://blog.copperconferencing.com/general/free-business-webinar-428-business-survival-in-an-urgent-world-matching-task-to-talent-2/ http://blog.copperconferencing.com/general/free-business-webinar-428-business-survival-in-an-urgent-world-matching-task-to-talent-2/#comments Thu, 23 Apr 2009 14:29:29 +0000 Conference Coach Alycia http://blog.copperconferencing.com/?p=382 Business Survival in an Urgent World: Matching Task to Talent
Presented by Lisa Niederman and Lis Mackenzie
Date: April 28th, 2009
Time: 2:00 pm ET
Register today!

Who should attend: Managers, Directors, Business owners, Business leaders and anyone interested in becoming a better leader.

Ignite Leadership and Accelerate Change
In today’s environment, what differentiates successful companies is that they are focusing on short-term solutions that will have long-term gains.

• Are you uncertain about how you are going to save your company during these challenging economic times?
• Are you worried about saving your own job?

These are unpredictable times for even long-standing and profitable businesses. In today’s environment, what differentiates successful companies is that they are focusing on short-term solutions that will have long-term gains.

To chart a successful future for your business:
• Learn how you can overcome current resource constraints.
• Learn how planning and “Thinking Inside The Box” is essential to ensuring that you have the right people doing the right things at the right time (3 R’s).

To join Lisa Niederman and Lis Mackenzie for this FREE one-hour business webinar, register today!

]]> http://blog.copperconferencing.com/general/free-business-webinar-428-business-survival-in-an-urgent-world-matching-task-to-talent-2/feed/ 0 http://blog.copperconferencing.com/events/free-business-webinar-428-business-survival-in-an-urgent-world-matching-task-to-talent/ http://blog.copperconferencing.com/events/free-business-webinar-428-business-survival-in-an-urgent-world-matching-task-to-talent/#comments Tue, 14 Apr 2009 12:43:58 +0000 Conference Coach Alycia http://blog.copperconferencing.com/?p=355 right people doing the right things at the right time (3 R’s), to chart a successful future for your business. ]]> Business Survival in an Urgent World: Matching Task to Talent
Presented by Lisa Niederman and Lis Mackenzie
Date: April 28th, 2009
Time: 2:00pm ET
Register today!

Who should attend: Managers, Directors, Business owners, and anyone interested in learning more about leadership within a company.

Are you uncertain about how you are going to save your company during these challenging economic times? Are you worried about saving your own job? These are unpredictable times for even long-standing and profitable businesses. We know that you are experiencing current resource constraints everywhere you turn. In today’s environment, what differentiates successful companies is that they are focusing on short-term solutions that will have long-term gains. We know planning and “Thinking Inside The Box” is essential to ensuring that you have the right people doing the right things at the right time (3 R’s), to chart a successful future for your business.

To join Lisa Niederman and Lis Mackenzie for this FREE business webinar, register today!

]]> http://blog.copperconferencing.com/events/free-business-webinar-428-business-survival-in-an-urgent-world-matching-task-to-talent/feed/ 0