If you have used other services to host your CLE webinars, be sure to see Copper Conferencing at ACLEA’s 47th Annual Meeting in Boston July 30-August 2.  Copper Conferencing will be there to introduce our new service, Conduct, to ACLEA (American Continuing Legal Education Association)show attendees.  Conduct is designed to let you create a CLE webinar in minutes, promote it, register participants, accept payment, and notify and remind them to attend – all in a single technology.  Conduct changes the way you think about CLE webinars!

Conduct will:

• Significantly reduce your cost
• Streamline the entire process
• Deliver a high quality CLE event

Stop by booth #7 at the ACLEA show in Boston to see how Conduct can bring it all together for CLE webinars!

To schedule a meeting with Copper at the show, contact BJ Bates at 303.951.4177 or bjbates@copperconferencing.com

Carolyn Bradfield, CEO

Using technology to create operational efficiencies and contain cost continues to be a key focus of law firm administrators and operational managers in 2011. One of the most useful, but often underutilized technologies that firms are exploring is web conferencing often referred to as webinars.

Firms across the country use web conferencing to hold meetings between offices without the time and expense of traveling. They train their employees, review policy and procedure, and have operational discussions. Firm marketers conduct promotional webinars to highlight the firm’s expertise or hold continuing legal education classes to bring in a wider audience.

Although many ALA members are not IT specialists, managing technology often falls into their area of responsibility and the thought of managing webinars may seem like a daunting task. However, webinars are much easier to manage and less expensive to use than they ever have been. Here are some myths about webinars and the reality of how this technology works today:

Webinars require IT support.
Webinars are accessed without the need to install special software or have a different connection to the Internet. Unlike video conferencing that requires equipment, special network connections and room set up, webinars can be done from the privacy of one’s office. Adding video conferencing to the call is as simple as having a web cam on your PC.

It requires special training to do a webinar.
In the past, web conferencing technology was hard to use. The key web conferencing services recognized this and made their services much easier to set up, deliver and manage. Many of the services today offer online tutorials that make it easy to get started. Although web conferencing technology has many features for the advanced user, most individuals find that learning how to invite people, deliver a PowerPoint, chat and record will handle 90% of their needs.

It’s hard for people to access a webinar.
Getting past a firm’s firewall has been an issue for many webinar users in the past. Today, most services do not require a download to attend and have no impact on the firm’s firewall settings. If you can access Google, then you can get into a web conference call. It’s as simple as clicking a link, typing in your name, and joining the meeting.

Most webinars work with only certain types of PC’s.
In the past, unless you were on a windows-based PC, webinars wouldn’t work for you. Today, web conferencing services work with both PC’s and Macs, regardless of the operating system you use.

You can’t record a webinar meeting.
You can always record a webinar and keep the recording to use later. For example, if you do a training, you can record it and post it so others that couldn’t attend can view the recording. If you have purchased web conferencing from your audio conferencing provider, the technologies are integrated so the audio and web recording are synchronized.

You have to commit to a contract.
Although you can commit to a contract to receive a lower price, you can always “try it before you buy it”. Some webinar services will let you use the technology on a month-to-month basis without a contract.

Webinars are expensive.
Webinars can be very economical, especially if you use a reservationless audio conferencing service for the audio portion. You can purchase the technology on a per minute basis or pay for it with a fixed, flat monthly rate. Webinars get expensive when you use the event management tools within the web technology. However, those services are also available for much less money outside the web conferencing provider. Web conferencing requires no special equipment to use.

Webinars are hard to manage.
Conducting a webinar requires that you promote it, register people and send the login to them prior to the call. This can be easily accomplished with automated online event management services. During the webinar, the tools you use are easy to find and designed to help you manage and control the call.

If your firm looked at webinars in the past or if you have been afraid of the technology, there has never been a better time to look again. Webinars have gotten much more user friendly, easier to access, and easier to manage. They can help you save your firm travel time and expense and execute the services you need to provide your firm and their clients.

About Copper Conferencing
Headquartered in Broomfield, Colorado, Copper Conferencing provides audio conferencing and web conferencing services to businesses in all industries. Copper’s Conference Coaches™ provide expert guidance in audio and web conferencing services and online account management. From On Demand reservationless audio conference calls to highly interactive webinars and special event calls, Copper Conferencing helps businesses save time and money while improving productivity. Copper’s audio and web conferencing services are backed by fully managed, carrier-class platforms to power communication for thousands of customers. For more information about Copper Conferencing, visit www.copperconferencing.com or call a Conference Coach at 866-903-7521.

Carolyn Bradfield, CEO, Copper Conferencing

Conduct From Copper Conferencing Brings it All Together for Successful Webinars

June 15, 2011 – Denver — Copper Conferencing, nationwide provider of web and audio conferencing services, today announced the launch of a new online service called Conduct. Conduct is an easy-to-use suite of tools that automates the process of promoting, registering and reminding participants to attend webinars, live events or sales campaigns.

“We designed Conduct to make the delivery and management of webinars easier for marketing, sales and training professionals,” said Carolyn Bradfield, CEO of Copper Conferencing. “Webinars can be very effective management tools; however, producing a webinar requires that you attract an audience, convince them to sign up and make sure they participate by reminding them to attend. Conduct maximizes the impact of webinars by ensuring your audience shows up, on time and ready to listen.”

Conduct is easy-to-use, with no special training or technical support needed.  A webinar can be set up in minutes. Conduct automatically creates promotional emails, a sign up web page and schedules up to four reminders. Every element of the process can be customized to match a company’s branding.  Conduct produces detailed reports that track the progress of invitations and registrations, as well as who actually attended.

“Conduct integrates with Copper Conferencing’s audio and web services to produce a seamless online event,” added Bradfield.  “Subscribers can use Conduct to manage live events such as sales meetings and training sessions, as well as promotional sales campaigns.  Unlike enterprise solutions like Cvent, Conduct is much easier to use and requires no contract or financial commitment.”

Conduct is priced as a low monthly subscription and does not require a contract. There are no set up fees, use is unlimited and subscribers can cancel at any time. For a limited time, business customers are invited to sign up for a free trial of Conduct. To learn more go to www.conductnow.com.

Conduct brings it all together to make webinars, events and campaigns easy.

About Copper Conferencing

Copper Conferencing provides world-class audio conferencing and market-leading web conferencing services. Headquartered in Denver, Colorado with a major communications center in Atlanta, Georgia, Copper Conferencing helps customers save time and money while improving productivity with On Demand reservationless audio conference calls, highly interactive webinars and special teleconference events.  User’s can easily access conferencing account information, recordings, reports or invoices via Connect To Copper, our online customer portal.  For more information about Copper Conferencing, visit www.copperconferencing.com or call 866-903-7521.

Conduct is a Service Mark of Copper Conferencing

Press Contact:

Carolyn Bradfield 
877-761-5700
pr@copperconferencing.com

Be sure to stop by and say hello!  We will be at Booth 404 (note booth # change)and would love to meet you!!

To set up a meeting with Copper, before or during the show, contact Carolyn Bradfield cbradfield@copperconferencing.com or 877-761-5700.

Web conferencing has become a widely accepted technology in most businesses yet many law firms find themselves late to introduce web meetings and webinars to their user community.  With a wide variety of options available and a user community that can be resistant to adopting new technology, selecting a web conferencing service that is easy to use, affordable and supportable can be a daunting task for many information technology professionals in law firms.

Although it is tempting to compare web conferencing services side by side by looking at available feature sets, there are some key decision filters that will increase the satisfaction level and adoption of web conferencing in the firm.

Get past the firewall

Marketing departments in a firm use web conferencing to highlight the expertise of their attorneys, to offer CLE classes, or to hold virtual events.  Any web conferencing service that requires a download to attend the event limits the ability for certain participants to join because of firewall restrictions.  Select a web conferencing service where there is no requirement for a participant download to minimize issues joining the web call.

Works with Mac or PC

Although Macs are not the most prevalent technology in firms, many marketing departments use them consistently.  Select a service that will work with a Mac or PC to create flexibility so that any call leader or participant can access web conferencing regardless of the operating system.

Integrate with audio

Many audio conferencing vendors integrate with market leading web services versus offering their own in-house web conferencing technology.  Web and audio integration allow synchronized meetings and recordings and web conferencing help if the user selects *0 on the audio conference call.  Web and audio integration offers the user a seamless conferencing experience.

Avoid feature creep

Survey web conferencing users and you will find that the vast majority of them use only a few features, especially for meetings, status conferences or document collaboration.  Web conferencing can become quite complex and expensive if you purchase a service for the most sophisticated of your user community.  Consider getting the standard version of a service for most of your meeting users and the event or professional version for those key users who will host events vs. meetings.

Offer multiple layers of support

Support for web conferencing should be a key consideration and should go well beyond the firm’s IT department.  If web conferencing is purchased from an audio conferencing provider, users generally have access to multiple levels of support.  The audio vendor will offer training on the service as well as help while on the audio conference call.  Additionally, the major players such as Adobe, WebEx and Microsoft offer 24 X 7 online and live support at no additional charge.

Pricing Flexibility

Do not purchase any service unless you are allowed at least 30 days to “test drive” it.  Consider services that offer both per minute pricing along with a subscription for unlimited usage.  You can mix both pricing models within the firm avoiding an annual commitment until you have an established pattern of usage.

Web conferencing allow users to collaborate on documents, share information, execute depositions, train remote office personnel and promote the firm.  Unlike most video conferencing solutions, web calls are executed right from the desktop on a PC or Mac at a fraction of the cost.  Considering participant access, ease of use, support and flexibility will help ease the firm’s user community into a comfort level that can make the web conferencing experience an integral part of the firm’s communication strategy.

About Copper Conferencing
Headquartered in Broomfield, Colorado, Copper Conferencing provides audio conferencing and web conferencing services to businesses in all industries. Copper’s Conference Coaches™ provide expert guidance in audio and web conferencing services and online account management. From On Demand reservationless audio conference calls to highly interactive webinars and special event calls, Copper Conferencing helps businesses save time and money while improving productivity. Copper’s audio and web conferencing services are backed by fully managed, carrier-class platforms to power communication for thousands of customers. For more information about Copper Conferencing, visit www.copperconferencing.com or call a Conference Coach at 866-903-7521.

pr@copperconferencing.com

Date:  Friday, February 17, 2011
Time:  12:00 noon to 6:00 pm
Location:  Washington Athletic Club, 1325 Sixth Ave., Seattle, WA 98101

BJ will be at the Copper Conferencing booth to meet with PSALA members.  Discuss your audio conferencing and webinar needs with BJ Bates during lunch or swing by for a cocktail after the keynote.

Copper Conferencing is a proud sponsor of the Puget Sound Chapter of the Association of Legal Administrators (PSALA).

To schedule a meeting with BJ or to learn more about audio conferencing and webinar solutions, call 303-951-4177 or email bjbates@copperconferencing.com.

Copper Conferencing is sponsoring the ILTA Denver City Group’s upcoming February 10, 2011 monthly meeting.   You can meet with Lauren Brady to discuss audio conferencing and webinar solutions, learn more about how to use conferencing in your firm’s business or sign up for a free trial.

Topic: Web Conferencing by Copper Conferencing
Time:  11:30 am – 1:30 pm
Location:
Sherman & Howard LLC
633 17th St.  Suite 1990
Denver, CO  80202

Register for the event today!

To schedule a meeting with Lauren, call 303-951-4171 or email lbrady@copperconferencing.com.

Have you scheduled your appointment with BJ Bates yet?  BJ will be at the upcoming Legal Law Update & Legal Resource Fair hosted by is a the San Diego Chapter of the Association of Legal Administrators (SD-ALA).

Be sure to stop by and visit Sara at the event on Tuesday, February 8, 2011 from
12:00 p.m. to 5:00 p.m.

Hilton Resort & Spa – Mission Bay
1775 East Mission Bay Drive
San Diego, CA 92109

BJ will be at the Copper Conferencing booth from to meet with San Diego Chapter members to answer your audio conferencing and webinar questions.  To schedule a meeting with BJ, call 303-951-4177 or email bjbates@copperconferencing.com.

Copper Conferencing is proud to be a Bronze Sponsor of the OC-ALA and Sara Stilson is available to meet with you regarding your conferencing needs.

The event is Friday, February 4, 2011 from 9:00 am to 4:15 pm.  Sara Stilson will be at the Copper Conferencing booth from 11:00 am to 12:45 pm to meet with OC-ALA members.  To schedule a meeting with Sara Stilson, call 303-951-4176 or email sstilson@copperconferencing.com.