The Conference Coach™

Copper Conferencing is an audio and web conferencing company that promotes their services through one of two sales channels. Copper’s direct sales team works with the end user to evaluate their needs and set customers up with the most appropriate product to enhance their business. Copper’s indirect sales team works with outside agents and resellers who then offer the Copper advantages to their clients. Either way, the customer receives a wonderful communication tool that enables them to convey their own message to others across the hall or around the world.

Audio conferencing has become a mainstream medium for meeting with remote clients , prospects and extended business partners from the comfort and convenience of your own phone and/or computer. In today’s economic business climate, businesses are more aware than ever that saving time and money is paramount to their success and survival.

The indirect sales effort is a very innovative and cost effective way to promote audio and web conferencing. Telecom agents and resellers already have established customers that rely on the agent’s expertise to advise and manage their existing wireline and wireless services. This relationship is invaluable to Copper in that the door is already open to the client and makes the presentation of audio and web services that much easier.

Agents have virtually hundreds of audio and web conferencing vendors whose services they can sell, so what makes Copper different? Agents and resellers clearly recognize the opportunity they have to promote Copper’s audio and web conferencing services but often ask how to introduce this new product to their base. Copper has designed and implemented a unique set of tools to support the indirect partner in a way that no other conferencing company has considered. Copper’s Connect to Copper™ agent portal allows the agent to monitor their client’s accounts, place online orders and even design and launch an e-marketing campaign using Copper Link™ in just a few clicks.

But what about the channel relationship? How important is that when all Copper’s processes are so automated? Copper’s cutting edge portal allows their Channel Managers quality time to interact even more with their channel partners. Instead of waiting for the agents to bring prospective clients to Copper, Copper Channel Managers personally help their partners to find the business and close it…together!

Copper’s Channel Managers reach out daily to support their agents. Whether to introduce new portal features, train agent’s staff to implement an e-marketing campaign or just assist in the sales process with a prospective client, Copper Channel Managers are constantly developing and reinforcing these relationships. With so much valuable information to share, Channel Managers have many reasons to remain engaged with their partners, reinforcing a strong and lasting relationship.

When a new agent considers their prospects, they focus on industries that have the most need to communicate remotely and also those that provide continuing education to their sales or medical staff. An agent’s primary target industries include healthcare, medical, bio-tech, education, manufacturing and insurance. These organizations most likely utilize audio and web conferencing today. Copper Conferencing can enhance their services with portal access for administrators that allow them to view their company’s usage and even pay their bill online. As with the Copper agent portal, these are unique offerings that other conferencing providers have yet to develop.

Copper Conferencing prides itself on the most important component of all for any successful business….Copper is EASY to do business with. Channel Managers reinforce this fact by leading their channel partners on a journey that will result in a successful experience of conferencing sales and revenue generation. This is a business relationship that is sure to last.

For more information about Copper Conferencing or to contact a Channel Manager, call 866-382-0592.