January 15
How interactive agencies can save time, money and become more efficient.
If you are an interactive agency, small or large, you will want to read this. I am going to show you something essential to surviving in today’s economy. I am going to show you how you can streamline your work flow and cut costs, all by simply using audio conferencing and web conferencing from Copper Conferencing.
For the sake of this article, lets be a small 6 person team with about 30 clients.
Streamline Your Workflow
6 people. That’s all you have. 1 project manager, 2 creative, 3 programmers. At this size of an agency, everyone is a vital and key part of your team. Not only is each person responsible for their “slice” of the project, they are also providing customer service for new clients, existing clients and troubleshooting any issues that come up all while meeting short, aggressive deadlines. Time away from the project you are working on is the same as throwing money out the window. Now I know you are saying, “I already know this, tell me something I don’t know…”
You might have a client who requests a meeting to go over a new project, which is just a short 60 minute drive one way. You need to take your project manager, a designer and a programmer to the meeting. Although this can make for an enjoyable ride, that’s the equivalent of having a 6-hour down time on the drive alone — basically a full work day! With On Demand audio conferencing, you can have a conference call up within 3 minutes that can handle up to 125 people. That’s 9 minutes of “downtime” compared to over 6 hours.
Cut Costs
Use the travel calculator found on www.lesstravel.com, punch in numbers relevant to your company’s typical behaviors and see how much money you save using audio conferencing instead of driving to your client meeting. I am going to give you comparison numbers from the travel calculator using the same company as above. Here is what I used:
- People Attending: 5
- People Traveling: 3
- Average Round Trip Miles per Person: 80
- Average Travel Time per Person: 1.5
- Average Hourly Rate per Person: $100
- Estimated Meeting Duration in hours: 2
- Conferencing Service: Audio Only
Average Estimated Cost without Copper Conferencing Services: $1,440.40
Average Estimated Cost with Copper Conferencing’s On Demand Audio Conferencing: $48.00
Let me say that again. By using Copper Conferencing’s On Demand audio conferencing, you can save your company, on average, $1392.40!
Notice that the company I used was a small 6 person team. For the average 25-30 person agency, imagine the savings you will have by using audio conferencing.
See how much money you can save by using the travel calculator on www.lesstravel.com.
Contact a Conference Coach™ today and try out any of our services.
