History shows us that most empires become unwieldy, difficult to manage, expensive to maintain, hard to control and most of them crumble. Just look at Russia, Rome, Great Britain, Nazi Germany, Alexandria…..on and on. In fact, what empire do you know that has grown by conquest is still in existence?

The conferencing industry is a great example of where empire building has created bigger companies, not necessarily better companies. Grown primarily through acquisition,

It’s the end of an era in the conferencing industry and I’m sad about that. Raindance had an incredible corporate culture, young and talented employees, an advanced technology and data system, a well-developed web product, and loyal customers. InterCall, in their infinite wisdom, decided to dismantle all of it. On September 1, 2010,

FOR IMMEDIATE RELEASE Local Dial-In Helps Reduce the Cost of Conference Calls Denver, CO and Atlanta, GA — March 31, 2010 — Copper Conferencing today announced the launch of nationwide local dial-in connections to its On Demand reservationless audio conferencing service.   Local dial-in numbers are available in over 100 major cities in the U.S. offering [...]

Copper Conferencing today announced the launch of a new suite of audio and web conferencing services to enhance the company’s collaboration offering and provide better value for Copper customers. These new offerings come as a result of an agreement with

In business, resistance to change can be deadly. It stifles growth, prevents employees from progressing and contributing, and makes a business far less competitive. Based on the pace of innovation, technology and new ways to approach things, businesses and people must get used to change or they will be left behind.

As a business leader, I have found that people are reluctant to change for very specific reasons:

What came first, the chicken or the egg? This causality dilemma helps us to understand the complexity of the question, “Does sales or marketing drive a company’s success?” In order to analyze a query such as this, we must first identify what each of the two categories brings to the equation, and then we can [...]

Although it seems like it, I haven’t been in the conferencing industry my whole career.  In fact, I’ve done some pretty interesting things – taught English, worked for a newspaper, wrote a book.  One of the most gratifying things that I’ve ever done is to start and run an adolescent wilderness therapy program – Phoenix [...]

One of the most profound decisions an entrepreneur or business leader can make during the course of running a business is the decision to have partners.  Partnerships can have a downside that comes with the complications of having to collaborate and compromise.  They can lead to power struggles and a lack of understanding about how [...]

I decided to mystery shop my competition to find out what their customer experience is really like. I sent my husband, Bruce, on a mission to become an InterCall customer, which should have been an easy task, right? Here is a timeline and diary of that experience:

As the Director of Marketing, it’s important to know that the tools we make available to our sales people work when they are supposed to work and are used on a daily basis. However, we don’t foist tools on our sales team. We work closely with our sales counterparts to ensure that what we provide is valuable and enables them to go from lead to revenue in the swiftest manner possible.